new organic marula ingredient launched

We're really excited at PhytoTrade Africa, because our commercial partner Aldivia has launched a new cosmetic ingredient using organic marula oil from our members.

It's an organic marula surfactant (the stuff that makes your shampoo bubbly) in Aldivia's new Viatenza range. Surfactants help to break down oil and are used in all sorts of foaming cleansing products such as face washes and shampoos. The exciting thing about this one is that it's organic!

All Aldivia's Viatenza surfactants are made using 'green chemistry', meaning that no petrochemicals or solvents are used. The whole process leaves behind a limited carbon footprint. They have been certified organic by ECOCERT and also in line with the requirements of Cosmos, the soon-to-be-launched European organic standard.